Unbel Nord won a prize for product of the year

Unbel Nord SRL, a daughter company of Bella Bulgaria AD, won the “Voted product of the year” award with its product „Foi de Plăcintă fine“.

The 11th edition of the competition, which is organized by Media Concept Store in Romania, has announced its winners for 2020. Consumers voted and awarded 29 products as the most preferred ones in various categories. These products will have the right to use the lable “Voted product of the year” in all their communication materials and on their packaging for a period of 14 months between May 2020 and June 2021.

The criteria based on which consumers chose Unibel Nord’s product as the best in the “pastry dough” category include attractiveness, innovation and intent to purchase.

„Voted Product of the Year“ is the largest consumer-voted award for marketing innovation globally. Created in France in 1987 the project is currently implemented in over 45 countries.